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Steve Zahorian, Jr.

Financial Advisor


In Robert Lewis’s book RAISING A MODERN DAY KNIGHT, the author speaks about finding your “transcendent cause”, something bigger than yourself that is “truly heroic, timeless, and supremely meaningful”.

Personally, I wrestled with the idea of a personal transcendent cause in the context of my vocation. What is it that we, as financial advisors, do that qualifies as truly heroic, timeless, and supremely meaningful?

While experiencing an outdoor adventure camp with my son in Northern California, called JH Ranch, I encountered a life-shifting concept or idea about “living out your PURPOSE on the PLATFORM of your VOCATION”. Finally, my imagination was fully engaged – that indeed my client relationships could and would transcend merely numbers on a page.

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